Biography
Elizabeth “Liz” Williams
Elizabeth “Liz” Williams has served as our Chief Executive Officer since March 2024. Prior to joining El Pollo Loco, Ms. Williams was the CEO of Outfox Hospitality, overseeing Foxtrot, a modern café and convenience store. Before her time at Outfox, Ms. Williams led Hart House, LLC, and served as CEO of Drybar Holdings, LLC, the premier blow dry bar specializing in blowouts, hair care products, and styling tools. Her extensive career includes leadership roles at Taco Bell, a subsidiary of Yum! Brands, Inc. Liz was the President of Taco Bell International, responsible for the brand strategy, growth, and performance of the international business across 30 countries. Before this role, she was the Global Chief Financial Officer, leading Finance, Strategy, Information Technology, and e-commerce. Ms. Williams also spent six years at Boston Consulting Group, specializing in Consumer and Retail practice. She holds a bachelor’s degree from the University of Texas and an MBA from Northwestern Kellogg School of Management. Liz serves on the board of Stitchfix (SFIX).