Jill Adams has served as our Chief Marketing Officer since October 2023. Prior to joining El Pollo Loco, Ms. Adams was the Vice President of Marketing at Mister Car Wash, the largest and only public car wash in North America with over 450 locations. While at Mister Car Wash, she led the launch of the company’s first mobile app and e-commerce site, doubling membership in less than 3 years. She also helped drive 10 consecutive quarters of revenue and EBITDA growth. Prior to her time at Mister Car Wash, she served as Senior Vice President of Marketing at QDOBA® Mexican Eats, leading creative, media, loyalty, product development, and CRM. Before joining QDOBA® Mexican Eats, Ms. Adams worked at Jack in the Box, Inc. holding various leadership roles in field marketing, product marketing, menu strategy, integrated marketing, and innovation & growth. She holds an MBA from California State University-Sacramento and a bachelor’s degree in business management and marketing from the University of Kentucky.